Rebranding the security and alarm monitoring business
BackBranding, Marketing, Product Design, Creative Direction
Project Overview
DICE Corporation is a research and development company in the security and technology industry. Some of the software solutions include data entry, service details, and account history in a variety of industries. I helped lead a new creative initiative, or a "New DICE", with a new modern brand and messaging while still keeping the element of safety and security intact.
My role as creative director was rebranding, design strategy, marketing materials and guides, product guides, video production, website design, and tradeshow application design and development.